I know it has been time since I blogged about my work and projects. Things have been pretty hectic here. With my regular work I have been tied up with new assignments and projects. The most significant being getting into a contract with www.savingsmela.com. A deals directory I have been roped in to take care of their marketing needs and delivering content on the same. Am on a contract with these guys for an year now.
By saying a deal's directory what is inferred is that it is a one stop platform to showcase all the store as well as well online deals available. Kinda cool concept for sure!
Am done with a couple of business letters for them and am on working on their marketing presentations right now.This assignment has bought with it a couple of firsts for me. Business writing was not something which I had tried before. I am more of a copy writing guy. So drafting business letters and business proposals liberally doused in marketing punches took me to a new area. I did manage to sail through good with the letters but the business proposal came back wonderfully rejected! :) will have to work hard on it now. Works well for me... I get to explore new facets of writing.
Client's brief: Marketing punch, Creativity. Marketing punch, Creativity! That sums it up!!
Being a start up the first impression surely has to be impactful. Have started work on the presentation and have sent the first few slides for feedback. I have always felt that the difference between a normal presentation and a powerful presentation are the simple one liner messages which can make the readers to think. I like creating impact with words. That is my style. I like to inject a couple of these one liner slides in between the regular content. By this way I am able to control the attention of the reader.
Will await feedback and then proceed forward. Since the content here is copyrighted I will not be able to post it but yes will surely update you on the journey.
Meanwhile there is a website for a non profit dance academy in the US for which i will start working from next week probably. So it is hands full right now!
Cheers!!
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