Tuesday, March 16, 2010

A Realistic Blueprint For Fresher's To Help Build Their Portfolio



Just like in any other field of work, fresher’s starting out as freelancers too have to face their share of difficulty trying to convince clients of their capability and competence. The most important fact that works against them here is the absence of any prior experience in the field which could strengthen their credentials. So what does one do? This is a realistic situation as everyone who is someone today was at some point of time a pure fresher himself. So what did he do differently that made him sit where he is today? The answer is in the approach.

Any individual who is really serious about excelling in his field will be careful enough to scan his target market and chalk out his game plan before he would think of getting clients. It is usually seen that fresher’s are more than eager to start working and for the same they get ready to work for rock bottom prices. This is surely not the right way ahead. By this I do not mean that an individual should start quoting sky high and illogical price quotes but yes, the figure quotes should amply justify the hard work that you would be putting in towards the project. There are some simple steps that you can do here towards building your portfolio:

Blogs– An excellent way to start building your portfolio would be to straightaway go ahead and launch your own blog. Your personal blog will not only provide you the perfect chance to showcase your work but at the same time allow you to get live feedback from readers in the form of comments which could further help you refine your skills.

Working For Non-Profits – Though writing for free is never advised but this is surely one area where writing for free would not hurt. The reason is that if the nonprofit is a big name then it could be the perfect image building chance that you could want. A good PR move it could work as a perfect reference for you and lend a big help towards your credibility and image. On the other hand, writing for free for a normal webmaster whom no one would have heard of just to gain experience would be of no good.

Article Marketing – The main purpose of availing the services of article websites on the internet is to try and get some marketing value out of your articles. These articles could act as samples which you can send to prospective clients. But there is a catch here too. It is usually seen that many freelance writers write and submit articles to large, non specific and general article directories. Instead, I have always felt that it a good idea to write and submit your articles to niche article sites or to blogs which cater to your specific domain and specialty area. The reason for this is that these specific and niche websites and blogs carry more credibility and come with a built-in audience than the general non specific article directories do. They provide you a chance to link to prospective clients easily thereby allowing you easy and quick access to future assignments.

Websites For Freelancers – When staring out as a freelancer one can also make use of several websites which allow you look for freelance projects posted on their forums and allow you to try and bid for the same. Some of these websites are good starting places for beginning writers while others will help you build a network or even outsource some of your work. But freelancers need to beware as most of these websites need you to become their member for a fee in order to access their entire gamut of projects. Also it is seen that on most of these websites it is very difficult to get paid decent amounts for your work as most of the clients here are on the lookout for freelancers who can deliver the work at rock bottom prices. But yes, with patience and careful segregation it is possible to land up with some good options here.


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2 comments:

  1. Hello Niha...really helpful piece of advice! I have been thinking of putting up a professional site offering freelance writing services, though it never seem to materialize. Your work has motivated me to get started. Thanks.

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  2. Hi Tina,

    Am glad that I can be of any help to you! :) Wishing you all the very best!

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